It’s tough on the high street at the moment and there are no signs that things are going to get any easier. Retailers both large and small are having to continually up their game. We know that consumers still love shopping on the high street … they just need more enticement, more theatre, more of an in-store experience.
Presenting strong concepts and interesting stories in-store are essential. Just like a well-dressed person attracts attention, so will a well-dressed store.
At Widdop & Co we want to do all we can to help you achieve this. To get you started we’ve created six easy-to-apply branded vinyls. Each vinyl is 1 metre in width and three metres high — it’s self-adhesive and can easily be stuck over slat wall, allowing shelving and brackets to be added at a later date.
In addition, we have loads of inexpensive and easy merchandising tips, from high-impact paper pom-pom garlands, creating a display purely from painted wooden crates, and the use of cheap accessories such as a pair of wellies stuffed with artificial flowers.
If you would like more ideas on how to improve merchandising in your store, email firstname.lastname@example.org and we’ll send you our brochure crammed with inexpensive and simple ways of improving the look of your store.
This is our second year at the Autumn Gift & Home Fair. Ray Browne and Thomas Welshman, our local territory managers for Ireland, will be there and would be delighted to meet you and tell you more.
Visit Widdop & Co. on stand B12!