With social media such as Instagram, Facebook, web sites etc now such an integral part of a retailer’s marketing drive, Jill Graham of Jill Graham Jewellery has come up with a unique solution for those who stock her various collections.
Rather than leave it to the retailer to create his/her own social media content, she has produced a range of professionally-made videos and stills photography that she makes available on a USB to all her customers.
All 10 different collections are featured with professional models showcasing the individual pieces. There is also a video featuring Jill manufacturing various items, reinforcing the hand-made craftsmanship that goes in to every single piece.
These videos are specifically produced for ease of uploading to virtually any form of social media so the retailer needs no technical knowledge or experience. On receipt of the USB containing all the data it is merely a case of plug, upload and make available to play.
Jill will demonstrate these videos at the forthcoming show, along with a new collection she is currently working on.
Vist Jill Graham Jewellery on stand Y54 in Yes it’s Irish!